Business

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Category: Business and Industry

Date Submitted: 10/05/2012 07:23 AM

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My class and I were approached with a request for help from Martin

Fletcher Maidenheads town manager, who asked if we could help him

research and show the reasons why Maidenhead is considered as the

second town in the county and what the town could collectively do to

increase peoples opinion of the town, in order to encourage people to

use the town more often and to improve peoples knowledge of services

offered in the town and the advantages to using the town!

We accepted his offer with open arms as we thought that it would be an

interesting project, and that as it is most of our local town it could

be interesting to see whether any of our recommendations are

implemented in to the town in the near future, we also thought that it

would be a good piece of course work as it is not the usual project so

we would be presented with new problems that we have never come across

before giving us a chance to show our problem solving skills. It also

gives us more than enough to show and implement our business skills

that we have been studying for the last four years!

Aims and objectives:

In my project marketing Maidenhead there are many areas of business

that I will look in to, to help my research, collate and present the

data. I will also have to include certain key points that illustrate

the problems involved with Maidenhead and actual marketing the town; I

have listed some of these criteria’s below!