Search Results for 'integrative perspective'
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Business - To - Business Marketing
- Assignment Question:
Relationship marketing emphasizes that customer retention affects company profitability in that it is more efficient to maintain an existing
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Introduction To Marketing
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DHANASEKARAN R./IAMEE,Hyderabad.
PGDM I -5/Marketing management Date: 02/10/2010.
Marketing:
Marketing
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Organization Behavior
- Academy of Management Review 2006, Vol. 31, No. 4, 889–913.
INTEGRATING THEORIES OF MOTIVATION
PIERS STEEL University of Calgary ¨ CORNELIUS J. KONIG Universitat
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Business
- According to the reading assignment, the production concept is one of the oldest concepts in business. As in most cases, consumers will prefer products that are widely
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Pr Strategy How To Conduct An Effective Campaign
- As we noted from the PBS Frontline movie about McWane Corporation, public relations issues are sometimes so worrisome that professional help is required in order for a
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Performance Appraisal In The Changing World Of Work
- Taylor, M.S. (1996). Total quality management and performance appraisal: An integrative perspective. Journal of Quality Management 1, 67-89.
May, K.E. (1996). Work
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Crm – Marketing Innovation Of The 21Th Century
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Corneliu TUDOR
Faculty of Business Administration (English teaching), Group 127
Abstract. The organization's customer
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Big Issues In Mobile Learning
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Report of a workshop by the Kaleidoscope Network of Excellence Mobile Learning Initiative
Edited by Mike Sharples
© UNIVERSITY OF
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Competitive Advantage
- The current issue and full text archive of this journal is available at www.emeraldinsight.com/1059-5422.htm
Competitive advantage in interfirm cooperation: old and new
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Corporate Social Respinsibility
- the concept of strategic corporate social responsibility for an integrated perspective. European Business Review, 22(1), 82-101.
Carroll, A. B. (1999). Corporate
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Mkt 571
- that a broad, integrated perspective is often necessary. Four components of holistic marketing are relationship marketing, integrated marketing, internal marketing
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Approach To Management
- Overview
In this paper, I will start with a simple “Functions of Management” model, expand it to examine the approaches to Management by defining what are the functions of
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Analyzing For Yoshinoya’s Expansion In European Markets
- University of Nottingham
Are First-Mover Advantages Really Sustainable? A Case Study of Foreign Mobile Phone Manufacturers in China
Yu-Fang Yang
MSc International
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Fostering Critical Reflection In Adulthood
- FOSTERING CRITICAL REFLECTION IN ADULTHOOD A Guide to Transformative and Emancipatory Learning ‘How Critical Reflection triggers Transformative Learning’ Jack Mezirow
To
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Km Success
- Strategies for Knowledge Management Success:
Murray E. Jennex San Diego State University, USA Stefan Smolnik EBS University of Business and Law, Germany
Exploring
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Csr Of Grameen Phone
- Bangladesh Journal of Medical Science Vol.09 No.4 Oct’10
Original article
CSR by Islami Bank in healthcare – stakeholders’ perception
R Shafiqur1, J Sadia2, M
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Research Paper
- Vol. 25, No. 6, November–December 2006, pp. 687–717 issn 0732-2399 eissn 1526-548X 06 2506 0687
informs
®
doi 10.1287/mksc.1050.0144 © 2006 INFORMS
Research
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Sustainable Development
- Lee Huyoung
Newcastle RWP
Mr. Parker
Project 1 Final Draft
September 2, 2012
The 3rd revolution: Sustainable development
People live in the era of globalization. Along
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International Joint Ventures
- |INTERNATIONAL JOINT VENTURES |
Please answer just ONE of the questions below:
1. If you
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Personal Theory Of Counseling
- Personal Theory of Counseling & Therapy
Misty Reinecke
Walden University
When dealing with counseling theories there are many combinations and theories to
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Case
- REVIEWS
PRICING MEDICINES: THEORY AND PRACTICE, CHALLENGES AND OPPORTUNITIES
Nigel Gregson*, Keiron Sparrowhawk‡, Josephine Mauskopf § and John Paul§
Abstract | The
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Motivation
- The Role of Motivation in Performance Management:
The case of performance-related-pay schemes in British local authorities
By
JOHN ISAAC MWITA
A thesis submitted to
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Organisational Excellence
- Chapter 4: Driving excellence with organisational values
How essential are organisational values in facilitating the drive for excellence?
Values are an essential component
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Biases In Decision Making
- Korte / DECISION BIASES Advances in Developing Human Resources 10.1177/1523422303257287 IN HRD
ARTICLE
November 2003
Biases in Decision Making and Implications for
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Reading For Mkt 571 Week1
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UNDERSTANDING MARKETING MANAGEMENT
IN THIS CHAPTER, WE WILL ADDRESS THE FOLLOWING QUESTIONS: 1. Why is marketing important? 2. What is the scope of marketing? 3
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Value Creation In e-Business
- VALUE CREATION IN E-BUSINESS
RAPHAEL AMIT1* and CHRISTOPH ZOTT2
1
The Wharton School, University of Pennsylvania, Philadelphia, Pennsylvania, U.S.A. 2 INSEAD
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Service Quality
- Hospitality Management 18 (1999) 67 — 82
Service quality, customer satisfaction, and customer value: A holistic perspective
Haemoon Oh*
Department of Hotel, Restaurant
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The Effects Of Global Marketing
- The Effects of Global Marketing
Jose Gamarra
MKT 517
Professor Infande
September 24, 2012
Abstract
Global marketing strategy
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Learning Organziation & Leadership “The Backbone Of Ideal Firm” Glance On a Lebanese Firm “Concilia”
- Arts, Sciences & Technology University
In Lebanon
Learning Organziation & leadership
“The backbone of Ideal Firm”
Glance on a Lebanese firm
“Concilia”
Under
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Brand Personality
- Content
1. Introduction 1
2. Literature review 2
2.1 Debate on the definition of brand personality 2
2.2 Debate on brand personality measure scales 3
2.2.1 Aaker
