Blogging Trends

Execution report for study of blogging trends Blogging has truly emerged as global phenomena in the last 2-3 years. The objective of this survey was to analyze the latest trends in blogging, the most preferred themes and deep insights about the demographics of the bloggers. We surveyed bloggers to find out what role blogging played in their lives, the tools they use, time devoted and other resources used to produce the blogs and how blogging has impacted them personally, professionally and financially. As part of the survey we went to Vivo City mall. Our bloggers were generous with their thoughts which helped us come up with the below conclusions. Steps of execution Keeping a good number of open ended questions in the pilot survey helped us include aspects that were not considered initially like the monetization trends and the trend of corporate promoting themselves through blogs. With the review received on the pilot survey we elaborated the demographics section further to understand who the bloggers were, their income group what job they did. We also designed the questionnaire so that it can be split into 2 parts and non bloggers can be administered only the part related to demographics and questions about blogging related experiences could be administered only to the bloggers thereby saving us a lot of time. The collective experience of administering the questionnaire We were a team of 5 people each with 5 questionnaires. Vivo city was the centre of our survey. From the pilot survey we had realised that it is very difficult to get the people to respond to open ended questions as they would generally not be willing to spare the time. Thus in the final survey we tried to provide exhaustive options for most of the questions by using inputs from the pilot survey statistics and some pre reading on net about available alternatives. Our success...